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Granicus Insights

Granicus, LLC Admin Cookie Statement

This Cookie Statement explains how we (“Granicus”, “we”, “us”, and “our”) use cookies and other technologies, including through our websites that link to this statement, such as,, and This also applies to your subscribers’ interactions with emails delivered through our Communications services. It explains what these technologies are and why we use them, as well as your rights and the rights of your subscribers to control our use of those technologies.

In some cases, we may use cookies and other tracking technologies described in this statement to collect personal information. For more information about how we collect and process your personal data, please consult our Privacy Policy.

What are Cookies and Why Do We Use Them?

Cookies are small data files that are placed on a device the first time a user visits a website. Cookies serve a variety of functions, and we use them to make our websites and/or services work (or to work more efficiently) as well as to provide reporting information. Cookies help us to do the following:

  • Remember usernames and preferences.
  • Keep track of who is visiting our website.
  • Respond quickly to technical problems.
  • Analyze how well our website is performing.
  • Recommend content most likely to be relevant to you and your subscribers.

Most cookies won’t collect information that identifies you or your subscribers, and will instead collect more general information, such as how you or your subscribers arrive at and use our websites, or where you or your subscribers are generally located.

However, certain cookies may contain personal information, i.e., information which may in and of itself personally identify you, and we may link it to personal information that you or your subscribers provide. For example, if you or your subscribers click Remember Me when logging in, a cookie will store the username.

Information About Third-Party Cookies

Cookies set by the website owner or service provider (in this case, Granicus) are called “first-party cookies". Cookies set by parties other than the website owner are called “third-party cookies”. Third-party cookies enable third-party features to be provided through the service you or your subscribers are using. For example, we use a web analytics tool called Google Analytics that helps us understand how you and your subscribers engage with our website.

These third-party cookies may therefore track your online behaviors, or the online behavior of your subscribers over time and across non-affiliated websites. Third-party cookies may also deliver targeted advertisements either on our website or on other websites. We do not have control over the cookies used by these other third parties.

You have choices about the collection of information by third parties on our website. For example, if you do not want information about your visit to our website sent to Google Analytics, you may download a browser add-on to opt-out of cookies. Please note that the use of such add-ons does not prevent information from being sent to Granicus.

Cookies Served Through our Websites

The specific types of first- and third-party cookies served through our websites and the purposes they perform are described in further detail in the tables below:

Essential Cookies

These cookies are necessary for technical reasons to provide you with our Communications services, and to enable our websites to operate. Because these cookies are necessary, you cannot refuse them without affecting how our services work. You can block or delete them by changing browser settings, but keep in mind that this may limit the functionality of our services.

Cookie Provider Purpose
_trunk_session Session cookie required for using our GovDelivery application.
_xact_session Session cookie required for using our TMS application.

Performance and Functional Cookies

These cookies allow our websites and services to remember certain choices you make (such as dismissing the cookie notice) and provide enhanced personal features. For example, these cookies ensure that when you click the back button on the browser, you will return to the correct previous page.

Cookie Provider Purpose


This cookie enables admins to dismiss the Cookie Policy message that we display on our pages.
wistia-http2-push-disabled Helps display promotional video content about new features on our GovDelivery application.

Analytics and Customization Cookies

We use analytics cookies to gather information that helps us learn how you use our websites. This might include counting the number of logins and tracking how you are moving around our websites.

Cookie Provider Purpose
_ga Registers an anonymous unique ID for Google Analytics that is used to generate statistical data on how the visitor uses the website.
_gat Used by Google Analytics to throttle request rate.
_gid Registers an anonymous unique ID for Google Analytics that is used to generate statistical data on how the visitor uses the website.
mp_[32-digit hash]_mixpanel Mixpanel cookies provide analytics data that helps us understand how our site is being used.

Tracks user behavior in videos.

muxData Tracks user Behavior in videos.

Advertising Cookies

Advertising cookies are used to serve ads relevant to your online activity. We employ the AddThis sharing platform on our email landing pages to allow your subscribers to share email content on various applications. In addition, other advertisement cookies may be used by third parties.

Other Tracking Technologies

We and our third-party partners may use other related technologies, such as web beacons. These are tiny graphics files that contain a unique identifier that enable us to recognize when you and/or your subscribers have visited our websites or, in the case of web beacons, have opened an email that we have sent. This allows us, for example, to monitor your traffic patterns, and the traffic patterns of your subscribers from one page within our websites to another, to deliver or communicate with cookies, to improve site performance, and to measure the success of marketing campaigns.

While you and your subscribers may not have the ability to specifically reject or disable these tracking technologies, in many instances, these technologies are reliant on cookies to work. In those cases, declining cookies will impede the functioning of these technologies.

Cookies Served Through our Services

User Email Campaigns

We automatically place single pixel gifs, also known as web beacons, in every email sent by you. These are tiny graphic files that contain unique identifiers that enable us and you to recognize when your subscribers have opened an email. Additionally, we rewrite URLs that you place in your campaigns so those links go to our servers, and so they contain unique identifiers that enable us to recognize when your subscribers have clicked on a link. These technologies record the browser user agent, email address, IP address, date, and time associated with each open and click for a campaign. We use this data to create reports for you about how an email campaign performed, and what actions your subscribers took.  This data is also available for you to use to segment your audience for future communications.

Your Sites

If you elect to use certain add-ons to be placed on your subscribers’ devices, then these could require the use of additional cookies or tracking technologies. The specific cookies or other technologies on your site depend on the particular add-ons or features chosen by you. You should ask your subscribers to review your privacy notice and cookie disclosures for further information about the specific types of cookies and other tracking technologies used on your site.

How Do I Reject Cookies?

If you and/or your subscribers do not wish to receive cookies, you and/or your subscribers may set the browser to reject or alert when a cookie is placed on your or your subscribers’ computer. Although you and your subscriber are not required to accept cookies when either of you visit our website, cookies help all of us to get the most out of our Communications services, and you and your subscribers may therefore be unable to use all the functionality of our website if your and/or your subscribers’ browser is set to reject our cookies. The method to reject cookies varies from browser to browser; please visit your browser’s help menu for more information.

Where Can I Get More Information?

You and/or your subscribers can find general information and details about cookies at If you have any specific questions about our use of cookies or other technologies, please contact us.

Your subscribers have a specific Cookie Statement that explains this information to them in a way that is tailored to their experience, and that details the cookies they will encounter. You can view the subscriber Cookie Statement here.

We will update this statement periodically to reflect changes to the cookies or related technologies we use.

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